The Baylor Parents Network commissioned my team to develop a cohesive marketing campaign to better communicate information that parents of Baylor students needed to know.
Together we developed a campaign based on three straight forward goals for these parents. Connect. Inform. Engage.
From these three goals I developed a full visual campaign that included a brochure, resource guide, calendar, postcards and emails that yielded exceptionally positive feedback from parents and other marketing teams.
Baylor Parents Network | 2017-18 "Connect. Inform. Engage." Campaign
Baylor Parents Network | 2017-18 Brochure - Cover
Baylor Parents Network | 2017-18 Brochure - Inside Cover
Baylor Parents Network | 2017-18 Brochure - Spread
Baylor Parents Network | 2017-18 Brochure - Inside Back Cover
Baylor Parents Network | 2017-18 Calendar
